Business Insights Analyst

Full job description

Responsibilities: 

• Compile, aggregate and consolidate data sets from multiple data sources to identify relationships, co-relations and trends. 
• Analysis, identify and drive strategic and actionable insights with the operations, sales and marketing teams to define clear issues, analyze opportunities, and develop solutions and actionable recommendations in a rigorous, data-driven process. 
• Develop and implement regular reporting of key performance metrics including key performance metrics, forecasting models, marketing and campaign performance. 
• Support the marketing, promotions and sales team in structuring and planning forecasting supply/demand trends, measuring campaign and marketing effectiveness, supporting A/B testing efforts, and developing conclusions from the various actions. 
• Uncover areas within the business that could potentially drive customer engagement, retention and revenue uplift to unlock sales opportunities or accelerate growth. 
• Develop real-time reports and dashboards using BI tools (e.g., Tableau, Power BI, Looker). 
• Conduct predictive analytics to anticipate player behavior and game performance. 
• Work closely with account managers, game providers, and internal teams to align insights with business goals. 
• Monitor market trends and competitor data to identify new opportunities.

Requirements:

• 3+ years of experience in Business Intelligence, Data Analytics, or a similar role. 
• Advanced Excel skills (such as VBA scripting, macros, array formulas, pivot tables, power queries, multi-data source integration, data cleansing methods, text and data manipulation functions, charting and dashboarding) and seasoned in large data validation, reconciliation, and management. 
• Strong SQL skills – ability to extract and manipulate large data sets. 
• Proficiency in BI tools (Tableau, Power BI, Looker, or similar). 
• Experience analyzing data from multiple game studios, operators, and iGaming platforms. 
• Skilled in scripting or data manipulation languages such as Python or R for statistical analysis is a plus. 
• Experience with cloud data platforms (BigQuery, Snowflake, Redshift) is a plus. 
• Strong problem-solving skills and ability to identify actionable insights. 
• Excellent communication skills – able to present data-driven recommendations to non-technical stakeholders.

Benefits:

• Work with massive real-time data in a high-volume ecosystem. 
• Competitive salary and performance-based incentives. 
• Remote-friendly work environment with a strong data-driven culture.
• Influence key business decisions with actionable data insights.
• Annual Leave 18 days
• 13th month salary
• Laptop (window / Mac) & Parking provided

Job Type: Full-time

Pay: RM7000-RM10000 per month